Meet the team

Co-Founder of Festival of The Girl,

Founder and Director of She Stands.

She Stands is using posture to shape a more gender equal society where females can grow up feeling at home in their bodies and never feel the need to apologise for taking up space. They design posture training that provides all females with the tools to stand tall and feel confident: from young girls in schools to women in the workplace. Inspired by her daughters, Margot and Nancy, Abi hopes to create genuine change in the world so that as they grow and develop they are surrounded by women and a world that supports and nourishes.

Abi Wright

Co-Founder of Festival of The Girl,

Founder of Not Just a Princess.

Jen started Not Just a Princess after being disappointed at the range of clothing available for girls and how the messaging limited their beliefs about themselves and what they could grow up to be. To achieve their mission to smash career stereotypes they do two things: Source and share real women’s career stories. Create aspirational organic t-shirts for girls which directly challenge the usual messages they hear. Inspired by her daughters, Rosie and Georgia, Jen wants girls, boys, parents and society to understand that there are plenty of alternatives to being a pretty pink princess.

Jen Toll

Co-Founder of Festival of The Girl,

Founder and Creative Director at Electric Sunshine.

Electric Sunshine is a London headquartered creative agency specialising in event creation, experiential marketing + creative production. They build experiences that inspire, entertain + resonate with audiences making brands shine brighter further faster. 

Laura co-found Festival of The Girl as she wants her daughters, and all girls, to be aware of and understand all the opportunities available to them. Ultimately with this knowledge they will shape their best future.

Laura Mulvaney

Social Media Coordinator

Amy is an A Level student studying Computer Science, Biology and Drama.  She is interested in coding, digital forensics and robotics but also has a passions for performing and the Arts.  She runs a RedBubble store selling original designs. 

Find her @amylouupson on Instagram, RedBubble and Twitter.

Amy Upson

Visual Designer

Originally from the west coast of France, Anne-Charlotte settled in London only a few months ago. Set and Exhibit student, she is currently in the last months of her design master's degree and doing her study internship at Electric Sunshine agency. She brings her design skills and matching colours interest into her illustrations and graphic design work for Festival of The Girl 2O2O.


To discover more about her works, visit her website or her Instagram @a.c.a.j.j

Anne-Charlotte Jono

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